content creation

unique & relevant content

scientific communication

storytelling

tailored to your target group & customer journey

evidence based

in "digestible" formats

I deliver high quality, unique and targeted content and bring complex content into digestible formats: for website, SEO & SEA, eMail, PR, social media or classic offline marketing. On top, I can give useful tips on how to distribute this content effectively.

Would you like to generate demand & leads, increase sales, rank on Google or create awareness? We create your content marketing playbook based on your goals, resources and requirements - adapted to your target groups and tailored to the customer journey of your desired customers. With this guide you can get started right away!

Are you missing the right strategy for your content? What is the target group interested in and in which topics and formats should resources be invested? Together we work out the topics, content and formats that are relevant for your target group and contribute to achieving your business goal.

Are you new to your position or would you like to develop yourself further? We work on your project together and you receive strategic and operational support. You will be able to convert new knowledge into practice immediately, create first outcomes and consolidate it in the long term.

smart PRESENTING

What is the best way to reach the target audience, gain attention and achieve the desired result? Together we will work out how you can generate real added value, anchor your content "brain-friendly" and sustainably and how YOU can contribute to this endeavor optimally. I will show you potential for optimization, give feedback, so that you can achieve an improvement immediately.

SALES training

Deepen your knowledge, gain insight into essential fundamentals of direct customer communication and how to apply them in practice. You will learn what is important in sales, how to manage a conversation, communicate benefits and deal with objections. We train how to ask the right questions and develop a good inner attitude.

Would you like to design a new website or redesign your old website? Or haven't you reached the full potential of your website? A website is no longer the showcase for your products. It acts as a sales representative and is substantially involved in the decision-making process of potential customers. It also forms your platform for campaigns, such as LinkedIn, newsletters or Google Ads, and is an important tool in converting prospects to customers.

Potential customers don't care what features your product has or how proud you are. Customers are only interested in the benefits it has like solving a problem, improving a process or increasing their own performance. What do you say about the product or service so that a potential customer is seriously interested? Or have you been so enthusiastic about your product for so long that you sometimes lack objectivity and "every detail is somehow important"?

hands on trainings & workshops

Theory was yesterday - practice is king!

AUDIT

PLANNING

CREATION

DISTRIBUTION

ANALYSIS

website text & concept

The heart of marketing & essential touchpoint with the target groups.